Product Marketing Specialist | 40HRS

Product Marketing Specialist

Work Location: Ho Chi Minh

Job type: Full-Time

Posted: 23-05-2022

Salary: 25,000,000 - 36,000,000 VND / Monthly


Job Description

·        Reporting to PM Head and functionally reporting to Regional Product Management – APAC;

·        Development of product strategy for the product category and aligning Country based product plans with Regional and Global strategy;

·        Definition of line up, pricing and product life cycle management

·        Preparing value chains by customers and submitting to upper management for approval; controlling actual results vs approved ones

·        Fully in charge of product localization and compliance with local regulations

·        Leading local approval process (together with Supply chain dept);

·        Collecting product failures/defect feedbacks from the market and initiates immediate recovery plans with the related subsidiary and Regional departments

·        Actively supporting Sales in NPI process, takes part in monthly/quarterly meetings with key accounts

·        Initiating sales & marketing activities to support product launch, product phase out, sales increase

·        Collection and distribution of all kind of product information to internal and external customers, web sites and catalogues

·        Quantitative and qualitative analyses of market trends, competitor analysis and benchmarking

·        Managing inventory through sales forecasting, inventory analysis and sell in and sell out analysis

·        Active support of customers and sales department including actively engaging in the sales process as well as in the global product planning process.

·        Responsibility for achieving the product categories commercial targets, GP level and inventory related KPI's

Job Requirements

·                Minimum 3 years working experience in product management of home appliances or a kitchen related industry is mandatory. Experience in SDA/COOKING market is highly preferred.

·                Bachelor or masters degree in business or marketing. A bachelor degree in a different field will be acceptable depending on working experience.

·                Strong analytical skills

·                Strong communication skills

·                A creative and dynamic personality. Ablility to think out of the box

·                Advanced knowledge of excel and powerpoint

·                Sensitive to customer relations and cultural differences


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