WEB CONTENT MANAGER
Work Location: Ho Chi Minh
Job type: Full-Time
Posted: 14-04-2022
Salary: 3,000 - 4,000 USD / Monthly
Email: chau.nguyen@40hrs.vn
Job Description
I. Content Development:
• Develop and publish appropriate content for website and microsites that are aligned with brand positioning and image (include copy, photo, video, and others).
• Work closely with the PR team and campus's PICs (event/ admission teams/ .Dept Head...) to regularly update content for website and microsites. II. Website/ Microsite Management:
• Analyze data of websites/ microsites to ascertain content engagement levels such as: how users interact with the sites, what content the users are interested in, time on site, bounce rate, traffic etc. and improve the web/ microsite content to increase the attractiveness to the users.
• Manage the CMS (Content Management System) to self-upload and edit all content on the website and microsite. Work with IT, developers, and agency to ensure all data are legally compliant/ accurate (e.g., copyright protection, layout, grammar) and the responsiveness of website/ microsites on PC & mobile. • Assure the data of potential parents submitted via website and microsites are sent automatically to the admission team in real-time for following up. • Conduct content audits to eliminate gaps, redundant and/or duplicate information on website/ microsites
Job Requirements
Content Manager requirements are:
• An excellent writer and editor in both VN & EN languages.
• Verifiable experience with MS Office and WordPress.
• Basic technical knowledge of HTML and online publishing.
• Basic knowledge of SEO and web traffic metrics.
• Comprehension of and familiarity with social media.
• Detail-oriented.
• Time management and organizational expert.
• Bachelor’s degree in Journalism٫ Marketing or relevant field